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Industry Leaders Offer Predictions for 2013 (Part 7)

1 2 3 4 5 6 7 8 9 10   Anna Bager, VP and GM, IAB Mobile Marketing Center of Excellence Video on mobile is exploding: “Figuring out the best, most effective advertising models and making sure existing...

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Thanks, Google: Cashing In on Gmail Caching

ADOTAS – Last month, Google announced that it was going to be making a few changes to Gmail: Gmail will automatically display images in emails viewed on both the Web version of Gmail and on mobile...

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Don’t be Dated When it Comes to Data: 8 Types You Should Understand

Today, we have more data sources than ever before, so it’s critical for marketers to familiarize themselves with the ones that are most valuable and most relevant for their brand. Whether these terms...

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